Privacy policy

Last updated: November 2026

What we collect

• Audit form: website, brand name, category, competitors and your email.
• Application form: business type, revenue band, answers to our qualifying questions, website, name and email.
• Technical data: your IP address, used for rate-limiting and abuse prevention, and a session cookie if you sign in to the dashboard.

How we use it

To run your audit, show you the report, contact you about it and about our services, operate and secure the site, and keep records of our own spend and usage. We do not sell your data.

AI providers

To produce an audit we send questions about your category (including your brand and competitor names) to third-party AI providers via OpenRouter. We do not send your email address or contact details to them.

Retention

Audit reports and leads are kept while they are useful to you and to us. Ask us to delete your data any time at hello@citetrace.org and we will.

Cookies and analytics

We use one strictly necessary cookie to keep you signed in to the client dashboard. We do not use advertising cookies on this site.

Your rights

Depending on where you live you may have the right to access, correct, export or delete your personal data, and to object to processing. Email us and we will respond within 30 days.

Contact

CiteTrace, hello@citetrace.org.